STAYC Star To A Young Culture era

In January 2020, B.E.P won the Composer Award at the Circle Chart Music Awards. They announced that they would debut a girl group and make honest, cool, and healthy music.

At the time of their debut, B.E.P. said the following in a media interview * Please pay attention to TEENFRESH. SO BAD is an important indicator of STAYC's musical journey. * There’s no fixed “center” in STAYC. It’s like a movie where every member gets to be the main character at a different moment.

At the time of their debut, STAYC members said the following in a journal interview * We want to become a nationally beloved group that continues to develop. * We want to become a healthy and honest team. * We want to become idols who last the longest. * We want to enter the Billboard charts.

Let's summarize what they said. Honesty, health, sincerity, TEENFRESH, career as artists, SO BAD, no fixed main character, movie, nationally beloved group, oldest idol. These keywords hint at why STAYC doesn't have a center position, why they want to keep changing musically, why they don't pretend, and why they debuted as SO BAD instead of STEREOTYPE.

After 4 years, member Sumin often said, "TEENFRESH didn't exist first and then STAYC did it. It's STAYC's song, so it's TEENFRESH. STAYC doesn't change from TEENFRESH. When STAYC shifts, TEENFRESH shifts too."